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Course Content
Course Objectives
By the end of this course, participants will be able to: Understand the fundamentals of AI applications in customer insights and service excellence Apply data analytics techniques to extract actionable insights on customer preferences Design personalized service strategies across multiple customer touchpoints Use predictive models to anticipate customer needs and behaviors Enhance the efficiency of customer service centers using AI-powered tools Integrate AI solutions with customer relationship management (CRM) systems Measure and evaluate the impact of customer service strategies on business performance Address ethical challenges and ensure data privacy when using customer information
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Day 1: Introduction to AI for Customer Understanding
Day 2: Data Analysis & Insight Generation
Day 3: Enhancing the Customer Experience
Day 4: Tools for Service Excellence
Day 5: Strategic & Ethical Dimensions
Why Attend This Course
Conclusion
Training Course: AI for Customer Insights & Service Excellence
  • Sources of internal and external customer data

  • Data cleaning and preparation for analysis

  • Techniques for analyzing purchasing and interaction patterns

  • Predictive analytics for anticipating future customer needs

  • Case Study: Applications in retail and financial services

  • Practical Exercise: Building a customer insight dashboard

 

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