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Course Objectives
By the end of this course, participants will be able to: Use GenAI tools to analyze social media data and understand audience behavior patterns Generate AI-powered insights and visualize performance trends using advanced analytics dashboards Apply predictive analytics and sentiment analysis to enhance marketing decision-making Automate data collection, reporting, and campaign evaluation workflows with GenAI Integrate AI analytics into digital marketing strategies for measurable business impact Apply ethical AI practices to ensure data integrity, transparency, and privacy compliance
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Advanced GenAI Applications in Marketing for Social Media Analysis and Insights

The Advanced GenAI Applications in Marketing for Social Media Analysis and Insights course provides marketing professionals with a future-ready skill set to master AI-powered analytics and automation. By blending theoretical foundations with hands-on experimentation, participants gain the ability to analyze, predict, and optimize marketing outcomes using GenAI technologies.

Through this comprehensive program, marketers will enhance their analytical capabilities while adopting ethical, data-driven, and innovation-focused practices that align with the evolving digital marketing landscape. Graduates of this course will be prepared to lead the next generation of AI-enabled marketing strategies, driving measurable impact and organizational growth.

 

Strategy Development

Strategy

Team performance

Process optimization

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